Name: 一个药方治不了百病：皮卡和越野车的市场增量逻辑
Uploaded: 2024-05-12T23:00:00.000Z
Duration: 13 min 50 s
Description: 一款新车上市能不能做到增量对厂商来说是最重要的事情；因为做不到增量就意味着市场规划失败，投入全部落空，这种情况下它就是一个失败的车型。但做到增量是个很复杂很麻烦的事情

一个药方治不了百病：皮卡和越野车的市场增量逻辑

一款新车上市能不能做到增量对厂商来说是最重要的事情；因为做不到增量就意味着市场规划失败，投入全部落空，这种情况下它就是一个失败的车型。但做到增量是个很复杂很麻烦的事情

<p>{!-- PGC_VIDEO:{"duration":830.182,"external_covers":[{"mimetype":"jpeg","source":"poster","thumb_height":540,"thumb_url":"tos-cn-p-0004/5177a78822d8466da916598a72589c70_1715512318","thumb_width":960}],"file_sign":"d8a9d6a0acdae2241c1aced9d9eb4ce2","md5":"d8a9d6a0acdae2241c1aced9d9eb4ce2","sp":"toutiao","src_thumb_uri":"tos-cn-i-pk90l89vgd/cf2c9f13a38c4fe2ad19be94276f9d49","status":0,"thumb_height":1296,"thumb_url":"tos-cn-i-pk90l89vgd/cf2c9f13a38c4fe2ad19be94276f9d49","thumb_width":2304,"transcode_cb_time":"1715513227","transcode_status":"3","vid":"v02faag10004ctepp3vog65gosr90ukg","video_size":{"1080p":{"duration":830.182,"file_size":157906975,"h":1080,"w":1920},"high":{"duration":830.182,"file_size":41592331,"h":480,"w":854},"normal":{"duration":830.182,"file_size":29159309,"h":360,"w":640},"ultra":{"duration":830.182,"file_size":83649991,"h":720,"w":1280}},"vname":"一个药方治不了百病：皮卡和越野车的市场增量逻辑.mp4","vu":"v02faag10004ctepp3vog65gosr90ukg"} --}</p><p>一款新车上市能不能做到增量对厂商来说是最重要的事情；因为做不到增量就意味着市场规划失败，投入全部落空，这种情况下它就是一个失败的车型。但做到增量是个很复杂很麻烦的事情</p>

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一个药方治不了百病：皮卡和越野车的市场增量逻辑

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